Unifying Customer Experience: How Abhyaz Enhanced Client Care for Right4Paws with Zoho CRM
Client : Right4paw
Industry type : Pet Care, Retail and Lead Generation
Problem Statement:
Leads scattered across multiple platform, delayed follow-ups, and poor cross team collaboration leading to inefficiency in sales and customer engagement.
Solution:
A customized Zoho CRM system to centralize customer interactions, automate lead management, and enable collaboration across departments.
Impact:
Reduced lost leads by ??% | Improved sales conversion by ??% | Real-time deal funnel visibility for management.
Overview
Right4Paws, a dynamic and growing pet care and retail industry dedicated to improving pet wellness. As the business expanded across multiple platforms, from Social media to WhatsApp and Website inquiries, the team faced challenges to manage customer data organized and keep communication consistent.
To overcome this hurdle, Right4Paw partnered with Abhyaz, an authorized Zoho partner, to design a CRM solution tailored to its marketing, sales and customer support needs. The goal was to create a unified CRM system that not only captures leads efficiently but also strengthens follow-ups and improves visibility across teams.
“Everything we needed from capturing WhatsApp leads to automating follow-ups is now in one place. Abhyaz transformed how we work.” — Mr. Sameer Achan, Co-Founder, Right4PawsThe Challenge
Despite a strong digital presence, Right4Paw's growth led to increasing complexity in managing customer data and workflows.
Managing leads from multiple online and offline platforms.
Limited synchronization between sales, marketing and support teams.
Manual processes causing lead leakage and delaying customer query response.
Missed follow-ups and tracking customer touch-points.
Lack of centralized visibility into campaign and performance data.
The Turning Point
Recognizing the need of an integrated CRM system, Right4Paws connected with Abhyaz, a Zoho CRM specialist, to streamline the customer management.
Through a descovery consultation, Abhyaz mapped existing gap in lead nurturing, communication and workflow automation, forming a roadmap to implement comprehenssive Zoho CRM ecosystem.The Solution: Zoho CRM, Tailored for Right4Paws
As a Zoho authorized partner, Abhyaz developed a CRM solution that connect every team inclusing sales, marketing, support and product under a unified platform, Zoho CRM.
Implementation Highlights:
Product Tools: Automated workflows, product catalog and inventory management, document sharing tools for internal communication.
Marketing Tools: Campaign automation via email, SMS, WhatsApp and telephony and social media integration for lead capture and tracking through landing page.
Sale Tools: Custom deal pipelines, email/call tracking, reports and dashboard creation for lead scoring and task automation.
Customer support Tools: Web-to-case forms, auto-ticket assignment, workflow escalation.
The Impact
Following the Zoho CRM implementation, Right4Paws achieved measurable improvents in sales, team collaborations and customer satisfaction.
Key Outcomes:
Reduced lead leakage with real-time lead capture and automated assignments
Accelerated sales cycles by automating follow-ups and task scheduling
Unified customer view enabled personalized service across channels
Actionable data for strategic decisions, campaign performance, and team productivity
Time savings for internal teams and improved client satisfaction
Looking for a Zoho CRM specialist to streamline your sales and support?
Partner with Abhyaz, a Zoho implementation partner and Zoho CRM specialist, to design an end-to-end CRM solution tailored to your business.
Empower your teams. Strengthen customer relationships. Grow smarter with Zoho CRM and Abhyaz.
🔗 Get started with Zoho CRM: https://store.zoho.com/ResellerCustomerSignUp.do?id=eb1c457220b3f39e551e4c2894f68485📞 Schedule a meet with us: https://www.abhyaz.com/book-meeting
🌐 Visit: https://www.abhyaz.com/about-us-abhyaz
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