Peek into My Digital Marketing Internship at Abhyaz 

27 Nov 2023 01:00 PM By Shivangani

Internship Experience At Abhyaz

Hi All !!, I'm Shivangani Gupta , and am excited to share my three - months internship experience at Abhyaz. The place where I wore the hats of both as a content Developer and Marketer. Let's dive straight into the role I played and the tools I worked in my journey.

A Content Developer and Marketer’s Arena

My internship voyage at Abhyaz commenced with an intro to the amazing realm of Digital Marketing. The exemplary transition met with a readiness to employ my skills.

Abhyaz, an offshoot of MTAB Technology, offered a nurturing environment for my growth.

The Spectrum of My Role

Abhyaz gave me with a chance to undertake variety of tasks in content development and digital marketing. This multifaceted role facilitated my skills in both domains.

The Instruments That Steered My Journey

Here are the tools that were essential in my daily tasks:

 

Zoho Writer: This was my proved handy for creating blog posts, email templates, and other written materials.

 

Canva: Canva served as my creative companion. I utilized it to design striking graphics, and other assets that helped to standout our marketing campaigns.

 

Zoho Survey: Conducting surveys to gather invaluable feedback. Zoho Survey made this task efficient.

 

Zoho CRM: In digital marketing, communication is key. Zoho CRM aided me in managing client relationships and crafting custom email templates to engage our B2B clients effectively.

A Voyage of Learning and Growth

My experience at Abhyaz was not just ticking off tasks; but centered around personal development. I got a chance to work with a dynamic team that encouraged me for continuous improvement. A unique approach for evaluating submissions as peer-to-peer grading was in place, where colleagues give their constructive feedback that serves as a meaning to enhance the quality of work.

This collaborative approach proved particularly beneficial when crafting email templates for webinars, ensuring the perfection of content and design.

The Power of Integration

The great highlights in this internship were the chance to inculcate various Zoho tools. This integration was deemed crucial for the creation of a seamless journey of a user.

Whether it was linking Zoho Forms with Zoho CRM or incorporating Zoho Booking and Zoho Mail into a client’s journey, I experienced the power of a well-coordinated marketing environment.

Conclusion: Gazing at a Bright Horizon

As I bid farewell to my internship at Abhyaz, I carry a wealth of knowledge and practical experience in content development and digital marketing. I now have a diverse skill set and a wide array of digital marketing tools at my disposal, equipping me to face the marketing world with confidence and creativity.

 

I extend my gratitude to Abhyaz for this magnificent opportunity and for their role in shaping my career in digital marketing. Here’s to a future that is bright and promising!


Shivangani